Portfolio

Fueled by passion. Driven by results.

130 years ago a bunch of wild, lonely men started hacking gold and hope out of the high country around Pikes Peak and lugging it down the mountain to Colorado Springs. They brought it into this building, minted a few fortunes and built a city. 

Fast forward two lifetimes and we have been entrusted to create, launch and nurture a new boutique hotel inspired by their story. We’re going to celebrate that era and the characters that populated it with restaurants, bars, cafes, incredible art and warm hospitality. 

This 128 room independent hotel inside a 120 year old building will stand as a monument to the historical, economic and cultural forces that shaped the Front Range ofColorado and the American West.

This is the historic Mining Exchange Hotel. Dig In. Stake a claim.

Mining Exchange Hotel

The Mining Exchange Hotel

Transform a tired, run-down roadside motel on Route 66 into a hip, sought-after destination. This project involved creating a unique concept, devising a strategic market positioning plan, overseeing extensive renovations, rebranding, and repositioning the property. Our strategy focused on reinventing the property as trendsetting, nostalgic, and experiential to unlock it's rate potential and appeal not only to traditional motel guests but also a younger, more adventurous audience. We introduced amenities, events and partnerships with local businesses to offer guests an immersive Flagstaff experience. 

Objective

Americana Motor Hotel

Tucked amidst the dunes along the Oregon coast, this is where sophisticates escape for a dose of small-town charm. Home-away-from-home where the grass is always greener: the timeless seaside cottages of Drifthaven at Gearhart. Settle in with a good book or your favorite board game. Borrow a bicycle and explore the town. Hit the links or head for the beach. There’s endless fun and endless relaxation here. 

Drifthaven at Gearhart

Time moves differently at Mojave Resort. Whether you’re in search of solitude or celebration, Mojave is an oasis in the heart of Palm Desert. This tranquil midcentury retreat has been renovated to create a sanctuary where guests can reconnect with each other and themselves. Steps from the well-heeled shopping, dining and cultural offerings along El Paseo, you’ll find a jewel box of lush desert landscaping and intimate pathways kissed by the breeze that dance through palms and lemon trees. Soak away your cares in the spa and relax beside the shimmering swimming pool that anchors the central courtyard. Social spaces for conversation and sipping cocktails fireside under starry night skies are the perfect complement to spacious and thoughtfully appointed guest rooms where you can unwind and escape. Explore, restore, and set your watch to desert time at Mojave.

Mojave Resort

As a brand managed property, the hotel was lacking dedicated focus and attention, especially when it came to cost control and revenue generating opportunities. By reducing the number of outside services and replacing those with the dedicated team on property, we delivered an immediate increase in visibility and production from channels not previously utilized by the brand (i.e., qualified discounts, promotions, and OTA) while decreasing expenses. 

Hilton Dallas Park Cities

As a hard brand, the asset was one of three in the market operating under the same flag and under delivering despite a recent renovation. Our task was to transition the hotel from brand to franchise managed, transition the hotel from hard to soft brand, develop and launch a brand in line with soft brand standards, implement brand change PIP, develop, and roll out new hotel programming, and launch new brand in the height of the pandemic. 

Hotel Colee

Revolution

Sentinel

Lora

Hotel Vertigo

Hotel deLuxe

Hotel Murano

Heathman Hotel

Dossier

Hotel Max

Villa Royale

Hotel Lucia

Hotel Preston

Hotel Zoso

Hotel Metropolis

Bidwell

Woodlark

Inn at Red Hills

Old 77 Hotel & Chandlery

Hotel Theodore

Hotel Frank

Hotel 1000

Wine country. Sun dappled rolling hills. A community rich with traditions and rooted in the land. And, here, a destination for celebration and connection. 

Coming soon...

Willamette Valley, OR

A stunning new luxury resort is rising above the picturesque sands of Botany Bay and poised to become the most sought-after boutique destination on the island, blending unparalleled luxury with the natural beauty and historical richness of the region. Overlooking crystal blue waters where the Caribbean meets the Atlantic, the resort boasts 20 villas perched above the sea, offering breathtaking views and unrivaled tranquility. 

Botany Bay, on the secluded western end of St. Thomas in the US Virgin Islands, boasts an incredible blend of natural beauty and exclusive allure, making it an ideal destination for discerning travelers. The resort will feature two pools, a spa, fine-dining restaurant, casual beach bar and eatery, and a chef's table with wine tasting. Beyond these new amenities, the site is home to lush hillsides for hiking, beautiful beaches, and layers of historical significance dating back to the island's earliest inhabitants that will be artfully incorporated into the overall guest experience and provide a dramatic setting for unforgettable vacations and once-in-a-lifetime memories. 

Scheduled for completion at the end of 2024, the resort promises to offer an idyllic experience to travelers seeking luxury getaways, romantic honeymoons, dream weddings, family reunions, and executive retreats. 

St. Thomas, USVI

A lifestyle hotel under construction on the picturesque downtown Bentonville square, the heart of the community and home to many lively hospitality options, as well as the Wal-Mart Museum located in the original Walton’s Five and Dime. 142 spacious, beautifully appointed guestrooms, a ground floor destination restaurant and café, 3,300 square feet of meeting space and a jewel-box second-floor cocktail bar.



Known far and wide as the Mountain Biking Capital of the World™, Bentonville and the surrounding area consistently ranked in the top-10 for U.S. Quality of Life rankings. The region is home to multiple Fortune 500 companies, world-class museums, expansive trail systems, performing arts venues, and outdoor recreation opportunities that make it a compelling destination for both business and leisure travelers.

CONTACT US

Fueled by passion. Driven by results.

Our Projects

The Mining Exchange Hotel

Americana Motor Hotel

Drifthaven at Gearhart

Mojave Resort

Hilton Dallas Park Cities

Willamette Valley, OR

St. Thomas, USVI

Bentonville, AR

Principals' Past Projects *

Hotel Colee - Atlanta, Georgia

Revolution - Boston, Massachusetts

Sentinel - Portland, Oregon

Lora - Stillwater, Minnesota

Hotel Vertigo - San Francisco, California

Hotel deLuxe - Portland, Oregon

Hotel Murano - Tacoma, Washington

Heathman Hotel - Portland, Oregon

Dossier - Portland, Oregon

Hotel Max - Seattle, Washington

Villa Royale - Palm Springs, California

Hotel Lucia - Portland, Oregon

Hotel Preston - Nashville, Tennessee

Hotel Zoso - Palm Springs, California

Hotel Metropolis - San Francisco, California

Bidwell - Portland, Oregon

Woodlark - Portland, Oregon

Inn at Red Hills - Dundee, Oregon

Old 77 Hotel & Chandlery - New Orleans, Louisiana

Hotel Theodore - Seattle, Washington

Hotel Frank - San Francisco, California

Hotel 1000 - Seattle, Washington

Ready to reimagine hotel management?